Several months ago Cobuilder embarked on a long-awaited rebranding journey. Together with an outside branding agency, we assembled a team that collected mounds of insights based on competitor research, stakeholder interviews, customer insight and designer input. This brand study helped us look at coBuilder from a different perspective and discover who we are and who we want to be.
As a result of this corporate rebranding and repositioning project, Cobuilder recently launched the new corporate logo and visual identity. The logo is updated to represent the modern and progressive values of the company.
Cobuilder is set on a journey to bring people together around a shared vision for a better built environment through technological advancement.
The new position statement ‘Connecting…